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Understanding the Psychology of Why People Buy

99% of buying decisions are made in the subconscious brain. And while it is very illogical…it is also very predictable when you know what to look for.

I’m Melina Palmer, founder of The Brainy Business – and I help companies of all sizes to incorporate behavioral economics into their businesses to make them more “brain friendly” (increasing conversions and ROI). Sound good? Let’s connect.

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Quotables

Melina is regularly quoted in articles, mentioned on lists and a guest on shows, like:

PeopleMaven

PeopleMaven helps you create and share personal 'who's who' lists

FUPPING

Fupping is a revolutionary up and coming content creation platform.

HighYa

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MEREDITH MESSENGER

Selling With Soul Podcast

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9 hours ago

The Brainy Business

Does pricing with 99 or 97 make a difference? Which is better? Why? Listen to episode 17 of The Brainy Business #podcast to unlock the power of numbers: www.thebrainybusiness.com/17 ... See MoreSee Less

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11 hours ago

The Brainy Business

Mariel Court gets #tips for incorporating #behavioraleconomics into her #business on this episode - learn along with her! goo.gl/uCVaHnIn this behavioral economics podcast it is time to apply what I have been talking about in the first 9 episodes through this very first on air strategy sessi... ... See MoreSee Less

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Your brain holds on to numbers like they are going out of style...and it impacts buying behavior. goo.gl/pSZk7pGET YOUR FREE DOWNLOAD AND FULL SHOW NOTES AT: www.thebrainybusiness.com/11 Today’s behavioral economics podcast is another foundational episode focu... ... See MoreSee Less

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