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The 10 Behavioral Economics Concepts You Need To Know (And How To Apply Them)

Melina explains (in simple, easily relatable language) what behavioral economics is, a little about how the brain works, and 10 concepts you need to know – with examples and simple tips anyone can start to apply right away. Concepts include:

  • Loss Aversion
  • Scarcity
  • Defaults
  • Free > 0
  • And more…

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You don’t want to miss out on these behavioral economics concepts – and tips for how to apply them in your business.

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What is behavioral economics? Why does it matter to you? Find out in the blog


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Thank you to everyone who has downloaded, subscribed, listened, and shared the podcast - we hit 4,000 downloads this morning!! Brain is very excited...how should we celebrate? apple.co/2L4Ztwx ... See MoreSee Less

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Latest episodes from my podcast

Whether you’re a small business or thriving corporation, Melina’s tips can help your business increase sales and get more customers.

  •  Fall is a favorite season of mine and probably a favorite season to many of you. It’s also the time of year

  •  Mindset is something that everyone struggles with from time to time. Whether you are experiencing a lack of

  •  Our brains use relativity to make comparisons when assigning value. Relativity is one of my favorite concepts