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Understanding the Psychology of Why People Buy

99% of buying decisions are made in the subconscious brain. And while it is very illogical…it is also very predictable when you know what to look for.

I’m Melina Palmer, founder of The Brainy Business – and I help companies of all sizes to incorporate behavioral economics into their businesses to make them more “brain friendly” (increasing conversions and ROI). Sound good? Let’s connect.

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Quotables

Melina is regularly quoted in articles, mentioned on lists and a guest on shows, like:

PeopleMaven

PeopleMaven helps you create and share personal 'who's who' lists

FUPPING

Fupping is a revolutionary up and coming content creation platform.

HighYa

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MEREDITH MESSENGER

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5 hours ago

The Brainy Business

We may not "moo" but people are just like cows. Learn how in this episode on #behavioraleconomics foundations - #herding www.thebrainybusiness.com/19 ... See MoreSee Less

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23 hours ago

The Brainy Business

Why 99% of people approach #marketing and #marketingstrategy completely wrong www.youtube.com/watch?v=JO95XxojEXU&tHabits are much more powerful than most of us realize. This behavioral economics podcast is about habits and habitual buying. It is another one of my behavio... ... See MoreSee Less

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You'll never believe how easy it is to influence the human brain...check it out on episode 18 of The Brainy Business Podcast on priming - www.thebrainybusiness.com/18 ... See MoreSee Less

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