99% of buying decisions are made in the subconscious brain. And while it is very illogical…it is also very predictable when you know what to look for.
I’m Melina Palmer, founder of The Brainy Business – and I help companies of all sizes to incorporate behavioral economics into their businesses to make them more “brain friendly” (increasing conversions and ROI). Sound good? Let’s connect.
Melina explains (in simple, easily relatable language) what behavioral economics is, a little about how the brain works, and 10 concepts you need to know – with examples and simple tips anyone can start to apply right away. Concepts include:
Welcome to The Brainy Business Podcast. My name is Melina Palmer. I am super excited to chat with you every week…
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Today’s behavioral economics podcast is another foundational episode focusing on anchoring and adjustment. My last foundational episode was Episode 9 – Behavioral Economics…
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Because this is a behavioral economics podcast, it is time to build our behavioral economics foundations. This is the first in a…
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