Human behavior is complex, but that doesn’t mean working with people has to be hard.
Ready to explore behavioral economics?
With over 500 episodes of The Brainy Business® podcast, more than 200 guests (plus their books, research papers, and case studies), from over 6 years of content…you might not know where to start. Don’t worry, we’ve got you covered. Our content is sorted into these curated collections based on our most popular themes and topics:
New to the concepts of behavioral economics? Looking for case studies?
Are you an individual looking for behavioral economics training?
Check out the Certificate in Applied Behavioral Economics.
Want to price more confidently and sell more of the right stuff, easier?
Does the idea of raising (or setting) your prices make you want to run and hide? This book will help you understand the value of psychology and how to apply it to your business. Your results include: greater profitability, easier sales, and happier customers. Sound good?
Are you an individual looking for behavioral economics training?
Check out the Certificate in Applied Behavioral Economics.
Want to unlock delightful experiences? Interested in the science of storytelling?
Learn exactly why people buy—and how to use that knowledge to improve customer experiences, increase sales, and create better “brain-friendly” brand messaging.
Are you an individual looking for behavioral economics training?
Check out the Certificate in Applied Behavioral Economics.
Want to increase your influence? Unlock the science of change? Be a great mentor?
Have you ever wished that more people would buy-in on your ideas? It’s possible when you harness the power of behavioral economics. Whether you’re a tenured manager or new to leadership, the actionable tips in this book will help you have more influence at work.
Ready to unlock the power of Thoughtful Leadership in your organization?
Want to understand habits? Decrease overwhelm? Master your mindset?
How many times have you said you’ll do something, “On Monday” and then gotten stuck back in the same old grind? Break the cycle with Melina’s TEDx Talk:
Are you an individual looking for behavioral economics training?
Check out the Certificate in Applied Behavioral Economics.
Ready To Start Applying It?
Whether you’re looking for inspirational keynotes, actionable trainings, or project consulting, discover how we work with companies of all sizes to apply behavioral economics.
