Today we are going to be talking about something that is sort of a fact of life whether we like it or not. If you want to live in the world amongst other people and put your personal or professional brand out there, you need to be prepared for negative reviews.
Today I am very excited to have Dr. Leidy Klotz on the show to talk about how we humans have an instinct for adding things. We want more and often don’t even think about taking things away. But why is that? Why do we have adding instincts? Why are we so averse to less, and how could we see the value in it?
Today I am very excited to have a fellow behavioral science podcaster, Dr. Nick Hobson on the show. His podcast is called, It’s All Just
Today I am very excited to have Dr. Matt Johnson on the show to talk about the application of neuroscience and psychology to the business
I know these behavioral economics analysis episodes are very popular. The ones on Starbucks and Peloton have quickly risen through the ranks to become the
Today I am delighted to have Matthew Confer on the show to be share insights from (and beyond) his popular Ted Talk: Before you Decide: 3 Steps to Better Decision Making.
Have you ever wondered why people buy the things that they do? Are you curious about how marketers and advertisers try to get your attention and money?
If you’ve been listening to the podcast for a while or have a background in behavioral economics, behavioral science, or psychology, you have likely heard the name “Cialdini.” His work paved the way for so many careers and I’m pleased to report that he is just an incredibly nice person who is a delight to talk to.
Today I am so excited to have Scott Miller back on the podcast to talk about marketing and branding, some of my favorite things! I
Today I am excited to share a favorite analogy I came up with while writing my book, What Your Customer Wants and Can’t Tell You.
Today I am honored to be joined by Madeline (Maddie) Quinlan, co-founder of Salient. Just like last week’s guest, Nuala Walsh, you’ve heard Maddie’s voice
You have heard her voice before as she was part of the contingent that came on to discuss The Global Association of Applied Behavioural Scientists or GAABS when it first launched in the fall of 2020. In addition to her work to get that started, she is the founder of a consultancy called MindEquity, which specializes in reputation communications, conduct, culture, and behaviour change.
Today there is a very special interview taking place on the show, in that the person being interviewed is…
Have you ever wondered why people buy the things that they do? Are you curious about how marketers and advertisers try to get your attention and money?
Today I am very excited to have Dr. Katy Milkman joining me on the show. She has done so much amazing work over the years,
This is the 150th episode of The Brainy Business podcast. Can you believe it? You are going to learn so much interesting stuff from this conversation, I absolutely loved chatting with Jon. It’s no wonder with all the practice he has had amazing interactions with some of the most accomplished and diverse people on the planet.
Today we will be talking all about familiarity bias. Sometimes on the show, I share concepts with you that are a bit foreign. Like one
Today I am very excited to have Stephen M. R. Covey with us on the show today. In case his name sounds familiar, it’s
I can hardly believe the topic of this episode! It has been such a long time in the making and I’m so honored and overjoyed to be able to share this with you. My first book, What Your Customer Wants and Can’t Tell You, is coming out and will be available in the world starting May 11, 2021 in the US and shortly thereafter around the world.
I am so excited to have Kwame Christian back on the show. Kwame was first on the show back in July of 2020. We have become friends over this past year and I know how much fun he is to talk to and such a wealth of information.
I agree to the Terms and Conditions and Privacy Policy. I also consent to receive your email newsletter.
I agree to the Terms and Conditions and Privacy Policy. I also consent to receive your email newsletter.