What you can expect from the
Brainy Pricing Course.
You already know it’s different in that it has a workshop component so we can chat live about your pricing, but I want to tell you about all the amazing value you’ll get when you take this course.
There are 10 modules, each with its own video from me, asking you questions and explaining pricing just like I would if we were doing a 1-on-1 Virtual Strategy Session. These are the same questions I ask my clients, and I will outline details and tips I’ve learned after doing tons of these sessions for all sorts of businesses.
PLUS, you will get multiple worksheets (different and more robust than the freebies already on the website) to help you build out your own pricing strategy. Each is designed to replicate as closely as possible the experience clients have working with me on their pricing.
A quick peak at the modules that are included
in the Brainy Pricing Course
An introduction to pricing strategy
Mindset (one of the biggest places I’ve found people need support!)
Priming (how to set the stage before you even get to the price – i.e. finding your scent of the cookies)
Relativity (how to showcase prices together to make the one with the best value shine)
Know Your Numbers (what to think through to ensure your prices are profitable)
Discounting (when to do it, when not to, and how to decide what’s right for you)
Framing (making that star product/service irresistible to your customers)
Anchoring (how to showcase your pricing in various scenarios, including a chart, list and when speaking)
5, 7, 9 or 0 (it’s time to finalize those prices with confidence)
Bringing It All Together (final tips and tricks for confident, brainy pricing)
