Keynotes that unlock the human side of business.
She brings the science of human behavior to life with eye-opening examples that change the way audiences think. Whether it’s pricing with confidence, leading through change, boosting productivity, or creating customer experiences that connect, every keynote is designed with you and your attendees in mind.
Audiences leave inspired and empowered to apply what they’ve learned to create meaningful change for themselves, their teams, and their businesses.
It was the first time she had joined us as a speaker and her presentation was above and beyond our wildest expectations.
The attendees loved her—her topic was on target for our group, her energy was contagious, her interaction on the stage with the audience was outstanding.
She was our highest-rated speaker for the conference.
She has a unique ability to distill complex concepts in behavioral economics into digestible and actionable information.
Her session provided valuable insights into the ways we can leverage behavioral economics to better understand and connect.
I highly recommend her as a speaker for any organization looking to explore the exciting intersection of behavioral economics and the future!
We had Melina Palmer as the opening keynote of our annual Client Conference and her talk really resonated. We received extremely positive feedback from our clients on the presentation—several clients specifically mentioned to me that Melina’s presentation really hit home and prompted them to re-think their marketing strategy and messaging. Perhaps the greatest compliment I can convey is that her presentation was referred to by several subsequent presenters, as well as multiple clients when asking questions to presenters. I highly recommend Melina to anyone who is looking for an engaging speaker that will inspire an audience.
CEO & Founder, The Brainy Business®
A training and consulting company committed to Unlocking What’s Possible™ for organizations by helping them better understand human behavior.
3x Bestselling Author
Multiple universities include Melina’s award-winning books in their MBA and other programs.
Host of The Brainy Business Podcast®
Instructor of Applied Behavioral Economics
Via the Texas A&M Human Behavior Lab
Popular Sessions
Change is hard, but not for the reasons most leaders think. Most initiatives fail because they spend too much time on the process and not enough time on what really matters: people.
Melina reveals why employees resist change (even when they agree with it) and shares three common mistakes leaders make when communicating about any change, from AI implementation to back to office initiatives and everything in between. Through relatable stories and brainy insights, leaders walk away with tools to lead change initiatives that actually stick.
Most people think pricing is about finding the “right” number. It’s not. The real power of pricing comes from how it’s framed, communicated, and supported by the brand experience. Melina reveals why even a “perfect” price can fail and how small psychological shifts can transform the way customers perceive value.
Attendees will leave with a new understanding of what really drives willingness to pay, and the confidence to design pricing that works in the real world.
“Our job would be so easy if it wasn’t for the customers.” Have you ever heard someone say that (or said it yourself)? Thankfully, it doesn’t have to be this way. Melina uncovers the hidden forces that truly drive customer choices. This includes key factors that people can’t explain, but influence every decision.
Attendees will learn what actually matters to customers, why traditional logic so often misses the mark, and how a clearer understanding of behavior can transform the way they design and deliver experiences. They’ll leave not just inspired, but with at least one brainy, science-backed idea they can use to instantly improve their brand experience.
Why do we keep convincing ourselves we’ll be more productive tomorrow? Melina calls this the “I’ll Start Monday” effect: a cycle of procrastination and self-doubt that keeps us from making real progress.
Based on her TEDx talk that’s been viewed more than 71,000 times, she explains how our brains are wired to fall into this trap and shares three science-backed steps that dramatically increase the odds of achieving your goals by up to 95 percent.
Ready to go deeper? Discover our team training options.
Ready to get brainy?
Let’s find out what your group can do when you leverage the power of behavioral economics.
