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What is behavioral economics? Why does it matter to you?

'20 Aug 21. 114. Stressed and Overcommitted? Tips to Tackle Planning Fallacy, a behavioral economics foundations episode

Today, we are going to be digging in on a particular aspect of optimism bias called the planning fallacy. Essentially, we humans…

'19 Nov 08. 73. Starbucks: A Behavioral Economics Analysis

Six months ago, I did my behavioral economics analysis of Costco, which has zoomed into the 11th most downloaded episode of this…

'20 Jan 17. 83. How to Organize Your Brain with Behavioral Economics

Clutter has a negative impact on your brain. It can lead to disorganization, overwhelm, increased stress, and even health issues. That’s why…

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