Melina Palmer Png

Biases Toward Novelty and Stories

Melina Palmer

Today is our last episode in the series on biases – and the last episode of the first year of the podcast! Can you believe it? A whole year of behavioral economics and business. A lot has happened over this year and I look forward to sharing that in next week’s anniversary episode.

Today’s episode closes out the series on biases by talking about our brains’ penchant for novelty and story. You probably know that people remember better when they hear stories, and that they pay more attention, but this will explain the concepts of our brain that make it the case for everyone – and how you can use it in your business to be more effective.

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